Press Releases & PR Strategy
Press releases can considerably bolster your business and your bottom line. Your ideal clients are far more influenced by people they already know and trust—that includes not only their real-world friends but also journalists and bloggers. With a press release, you have the power to reach media influencers and have them market your product or service directly to their audience.
But for a press release to be picked up, it has to be expertly written—leaving zero room for indifference.
With a background in journalism, I know how to get into the minds of editors and reporters to flip all the switches that make them want to publish your story.