Social Media Strategy
Connections that lead to conversions
It's never been easier to get your message out into the world. It’s also never been harder to make sure you’re being heard.
I'll help you develop a social media strategy that cuts through the noise directly to those who matter. And I'll show you how to create a loyal fan base, which stays steady and grows over time.
My secret sauce...
Drive with data
You need to determine what value your brand can provide to its audience; what will make your customers pause, take notice and react to the content you place in front of them?
I'll take a deep dive look into how your customers are congregating, communicating and consuming, and I'll use this data to create a strategy that will help you reach the top.
Develop the big idea
The strongest social media presences express a consistent theme through and through.
I'll help you develop The Big Idea – a single unifying theme that will be the foundation for all campaigns across all channels. I'll then use this theme to develop your brand’s tone of voice, while outlining how to best activate it on each platform.
Consistency is the key to success. When you're there providing killer content day after day, week after week, year after year, you're no longer just a brand; you're part of your customers lives.
I'll arm you with the best of long-term social media strategies to help your brand transform into a community.
Analyze and optimize
Social media is a mushrooming realm, so its important to constantly be evaluating your performance.
When it comes to observing, measuring, testing and tweaking, I've got your business's back.